Here is my final Music Video to the song 'I'll Be Ok'. As it was shot on an HD camera and rendered HD please go to 'Settings' - 'Quality' then choose '1080p HD' for the best viewing quality possible. Also please make sure you have a good, secure and fast internet connection! Please note that sometimes, going full screen will also compromise the picture quality, so choosing 'large player' (next to settings) may be better. Enjoy!
Showing posts with label I'll Be Ok. Show all posts
Showing posts with label I'll Be Ok. Show all posts
Monday, 3 March 2014
Progression from 2nd Draft to Final Draft - Magazine Advert
I have created this GIF using Photoshop to show the changes I made from my second draft the my final draft of my magazine advert.
- As you can see the photo is much lighter, which lifts the advert completely and gives it a more professional look.
- I've also included a text number as another median my target audience can get involved in, as well as adding in a 'featuring' section which I originally had in my first draft and decided to use again.
- I also added in a 'hashtag' so that my social group of teenagers can use this on social media, and a group with a common interest of Katherine-Anna's music can be created.
- One other element I have added in is the review by 'The Guardian' newspaper. This gives my target market a reliable source to bare in mind when thinking about buying the digipak.
Thursday, 23 January 2014
Sunday, 19 January 2014
Saturday, 18 January 2014
Fonts - 2nd Draft Supporting Artefacts
Above is a diagram of my favourite fonts for 'Katherine-Anna' and 'I'll Be Ok' for my digipak front cover. The ones I will use have been placed in a pink box.
For the artists name I wanted a plainer style and one that showed the sophistication and seriousness of the song and ideology. Serif fonts are usually viewed as more serious so I have selected this style partially due to this but also because it is quite simple, especially in capitals.
Carrying on the theme of curly writing for 'I'll Be Ok' from my 1st draft I found various styles that I like. I have chosen one that is still fairly simple compared to others and isn't too bold, busy or difficult to read. Having the same boldness as the other a theme is held amongst them and they both work nicely together.
Monday, 13 January 2014
Music Video 1st Draft - Commentary
As before I started filming I made precise storyboards which labelled which shots I would need, in what order and for how long, when I came to editing it all together the initial part of placing all the shots in the correct order was relatively simple once I had found the best take for each shot. Whilst I was filming with my actors and actresses I did each shot three times to make sure that I had at least one usable take every time. Even if I was happy with the first or second take I still did the others in case there was a mistake in it which I had not noticed at the time.
In my 'Project I'll Be Ok' post, I showed how I used Facebook to collect pictures of my target audience. To incorporate these into my music video, I opened up a new project and placed each picture on its own track. Whilst it would have been possible to put them all on the same track, this made it a lot easier when making them fly in just half a second or so after the previous one and it also helped me to get the fades right. If they had all been on the same track, I would not have been able to so easily manipulate the fades. After I got every picture where I wanted it in my specific timeframe, I exported the whole thing as its own movie. This then enabled me to put it into my music video project and the whole section being on one track.
To make my music video look realistic and appropriate for my genre I used mainly straight cuts and fades between the shots. Spinning clips or 'blind fx' would simply not have been appropriate for the style of the song, and would definitely not appeal to my target audience. The fades help the video flow with the slow tempo, whilst the straight cuts indicate slight tempo changes and urgency within the song.
As my music video, is based around a split narrative I decided to use some filters that change the colour of the clips slightly to indicate the difference between the narrative and the singer storyline. At present, my singer, Katherine-Anna, has not filter on as her colours are vibrant and natural already, indicating happiness and normality. On the other hand I have used a 25% Black and White filter for my narrative storylines. By making these scenes darker, I hope to evoke sympathy and sadness in my target audience. I plan to hold focus groups and conduct more surveys to see whether my target market of young people, think that this filter should be more prominent and if they think a 50% or even 75% Black and White filter would be better.
At the beginning of my music video, we see a scene about the nuclear family. To show this ideal but also to suggest a flashback I used 'Light Rays - Moderate Bound Spotlight' I find that this FX is very effective as the family appears to be shining through the light rays.
For some shots, I have used slow motion. On some occasions it is not noticeable as the aim was the simply to slow the actions down slightly. In other shots it is more noticeable, especially in between scenes. I did this because I think it fits in nicely with the tempo of the song and gives the audience an extra second or so to relate to the character. When the homeless girl pulls the glove off the branch, for example, with the use of slow motion, the audience can see her struggle more and realise how sad her life is that she has to take a glove she has just found to keep warm. When this clip was not slowed down, it also was not very appropriate for the song as the tree swung back rather quickly, ruining the emotional effect I wanted it to have on my audience.
In my 'Project I'll Be Ok' post, I showed how I used Facebook to collect pictures of my target audience. To incorporate these into my music video, I opened up a new project and placed each picture on its own track. Whilst it would have been possible to put them all on the same track, this made it a lot easier when making them fly in just half a second or so after the previous one and it also helped me to get the fades right. If they had all been on the same track, I would not have been able to so easily manipulate the fades. After I got every picture where I wanted it in my specific timeframe, I exported the whole thing as its own movie. This then enabled me to put it into my music video project and the whole section being on one track.
To make my music video look realistic and appropriate for my genre I used mainly straight cuts and fades between the shots. Spinning clips or 'blind fx' would simply not have been appropriate for the style of the song, and would definitely not appeal to my target audience. The fades help the video flow with the slow tempo, whilst the straight cuts indicate slight tempo changes and urgency within the song.
As my music video, is based around a split narrative I decided to use some filters that change the colour of the clips slightly to indicate the difference between the narrative and the singer storyline. At present, my singer, Katherine-Anna, has not filter on as her colours are vibrant and natural already, indicating happiness and normality. On the other hand I have used a 25% Black and White filter for my narrative storylines. By making these scenes darker, I hope to evoke sympathy and sadness in my target audience. I plan to hold focus groups and conduct more surveys to see whether my target market of young people, think that this filter should be more prominent and if they think a 50% or even 75% Black and White filter would be better.
At the beginning of my music video, we see a scene about the nuclear family. To show this ideal but also to suggest a flashback I used 'Light Rays - Moderate Bound Spotlight' I find that this FX is very effective as the family appears to be shining through the light rays.
For some shots, I have used slow motion. On some occasions it is not noticeable as the aim was the simply to slow the actions down slightly. In other shots it is more noticeable, especially in between scenes. I did this because I think it fits in nicely with the tempo of the song and gives the audience an extra second or so to relate to the character. When the homeless girl pulls the glove off the branch, for example, with the use of slow motion, the audience can see her struggle more and realise how sad her life is that she has to take a glove she has just found to keep warm. When this clip was not slowed down, it also was not very appropriate for the song as the tree swung back rather quickly, ruining the emotional effect I wanted it to have on my audience.
Sunday, 12 January 2014
1st Draft Music Video
http://www.youtube.com/watch?v=0K_zs_0ovxo
This is the link to my 1st Draft of my music video. Unfortunately due to issues when rendering the video I had to change the track I used to the version without the lyrics. But, I will sort this issue out very soon and upload one up with the lyrics.
This is the link to my 1st Draft of my music video. Unfortunately due to issues when rendering the video I had to change the track I used to the version without the lyrics. But, I will sort this issue out very soon and upload one up with the lyrics.
Friday, 3 January 2014
Thursday, 2 January 2014
Saturday, 7 December 2013
Filming Preparations - Costumes
Following my initial thoughts on costume I have gone ahead and found some example pictures for the clothing I would like my actors to wear.
Singer: Katherine
The costume I have chosen for Katherine is rather simple as I want her to be able to represent each one of my target audience. By making sure that she is wearing black also reflects the sombre mood of the song and the underlying sad meaning behind it. Although the ideology is positive, making her wear bright colours would not work well with the style of the song.
Abused girl: Georgia
The clothes I have chosen for Georgia are a simple dark coloured jumper and red
jeans. The dark jumper once again reflects the sad mood of the situation, whilst the red symbolises the danger in her life and her future. Both these items of clothing can be found in shops today so are very much in fashion and reflect also the clothes my target audience would wear. This will help them to identify with this particular character in the video.
Bereaved Boy: Matthew
The costume of Matthew is very similar to that of Georgia. For his outside scene I have asked him to wear a dark coat and red chinos. Once again, the red will symbolise the uncertainty, tragedy and pain in his life whilst also acting as a fashionable item of clothing for my target audience.
Homeless Girl: Kaylie
Although Kaylie is playing a homeless teenager it is important that her clothes are current and in fashion if a bit dirty. This is because I hope to show that she is only recently homeless due to a fight with her parents. Therefore, I have chosen a checked coat, and dark tracksuit bottoms as her outfit. Furthermore, the colours are dull to reflect unfortunate circumstances that the girl has found herself in.
Alcoholic Teenager: Heather
As Heather is supposed to be a secret alcoholic which is indicated by the hidden box of empty bottles under her bed, her clothes will not be scruffy just lounge clothes to indicate her lack of care for things around her an her appearance. With this in mind I have chosen a simple grey hoodie and tracksuit bottoms as her costume indicates not only her sombre mood but her plain and repetitious life as she spends her time drinking by herself.
The costume for this character has a very broad scope. As his state does not necessary inflicted upon his physical look. Due to this I have decided a dark coloured jumper will suffice once again to link in with the mood of his situation. As with all the other costumes, it is current and representative of something that my target audience would wear themselves.
Singer: Katherine
 |
| Katherine-Singer |
 |
| An example of the top Katherine will wear. |
 |
| Georgia - Abused girl |
Abused girl: Georgia
The clothes I have chosen for Georgia are a simple dark coloured jumper and red
jeans. The dark jumper once again reflects the sad mood of the situation, whilst the red symbolises the danger in her life and her future. Both these items of clothing can be found in shops today so are very much in fashion and reflect also the clothes my target audience would wear. This will help them to identify with this particular character in the video.
Bereaved Boy: Matthew
 |
| Matthew - Bereaved Boy |
 |
| Kaylie - Homeless Girl |
Homeless Girl: Kaylie
Although Kaylie is playing a homeless teenager it is important that her clothes are current and in fashion if a bit dirty. This is because I hope to show that she is only recently homeless due to a fight with her parents. Therefore, I have chosen a checked coat, and dark tracksuit bottoms as her outfit. Furthermore, the colours are dull to reflect unfortunate circumstances that the girl has found herself in.
 |
| Heather - Alcoholic Girl |
Alcoholic Teenager: Heather
As Heather is supposed to be a secret alcoholic which is indicated by the hidden box of empty bottles under her bed, her clothes will not be scruffy just lounge clothes to indicate her lack of care for things around her an her appearance. With this in mind I have chosen a simple grey hoodie and tracksuit bottoms as her costume indicates not only her sombre mood but her plain and repetitious life as she spends her time drinking by herself.
Lonely Boy: Louis
The costume for this character has a very broad scope. As his state does not necessary inflicted upon his physical look. Due to this I have decided a dark coloured jumper will suffice once again to link in with the mood of his situation. As with all the other costumes, it is current and representative of something that my target audience would wear themselves. Saturday, 16 November 2013
Project I'll Be Ok
UPDATE:09/01/2014
In the end I received around 30 photos which was plenty for my music video, and unfortunately I could not include them all. I plan, however, use some, in my digipak too, which will act as another way that my products are linked together.
Sunday, 3 November 2013
Permission Update
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| Tom Fletcher. |
Tuesday, 15 October 2013
Initial Ideas for Music Video
As mentioned in my Specific Brief post my music video to 'I'll Be Ok' is going to be about different situations that could affect a teenager. I have thought of several different situations that I can include and have listed them below with specific things I could film to portray them. In addition, there are certain lyrics in the song that I would like to do something specific for and these ideas are also listed below. For both the concepts and lyrics I have listed the codes and conventions which will apply to each idea.
Concepts:
Self harm:
- Attempt at scars on actors arms
- Subtle suggestions of someone self harming - in a bathroom, blood in sink. (props, setting, stock character, stock event)
Poverty:
- No money in purse (props)
- Lights not working - electricity bills (props)
Bereavement:
- Looking at happy pictures of the person who has died (props)
- Dressed for a funeral (stock event & character, costume, setting)
- Crying in room alone (setting, stock event, stock character)
Abuse:
- Attempt to make bruises (props)
- Show someone being 'hit' in grey and white to show sadness - use slow motion for effect (stock event, special effects)
- Abuse within a relationship and child abuse (stock event & character)
Depression:
- This could be difficult to do as it has to be subtle
- Perhaps use someone sitting in their room, on their bed looking blank with people trying to help (stock character, setting)
Addiction:
- Alcohol abuse (props)
- Trying to drink in secret (props, setting)
- Empty bottles hidden somewhere (props, setting)
Eating Disorder:
- Not eating much (props)
- Bulimia (props)
Lyrics:
"Only friends all have better things to do"
- On phone to friends who are at a party, whilst actors is stuck at home alone (props, setting, stock event & character)
- Sees friends walking down a street together looking happy whilst again actor is alone (stock event & character, setting)
"Skies are clear but it still seems to rain on you"
- Setting here is really important - use blue skies on the horizon but cloudy up ahead. (setting)
"You're not alone"
- Pictures of teenagers holding up signs saying 'You're not alone' and 'I'll Be Ok' (props, stock characters, ideology)
"I'll be ok"
- Different person each time singing 'I'll be ok' into the camera (stock characters, ideology)
"It's been so long now you've forgotten how to smile"
- Looking in a mirror not being able to smile
- Looking at an old photograph of looking happy (props, setting, stock character)
"All the alcohol in the world"
- Concept of addiction (props, setting, stock event & character)
Concepts:
Self harm:
- Attempt at scars on actors arms
- Subtle suggestions of someone self harming - in a bathroom, blood in sink. (props, setting, stock character, stock event)
- Looking in an empty fridge for food (props, setting)
- Sitting on a street begging for money (props, setting)- No money in purse (props)
- Lights not working - electricity bills (props)
Bereavement:
- Looking at happy pictures of the person who has died (props)
- Dressed for a funeral (stock event & character, costume, setting)
- Crying in room alone (setting, stock event, stock character)
Abuse:
- Attempt to make bruises (props)
- Show someone being 'hit' in grey and white to show sadness - use slow motion for effect (stock event, special effects)
- Abuse within a relationship and child abuse (stock event & character)
Depression:
- This could be difficult to do as it has to be subtle
- Perhaps use someone sitting in their room, on their bed looking blank with people trying to help (stock character, setting)
Addiction:
- Alcohol abuse (props)
- Trying to drink in secret (props, setting)
- Empty bottles hidden somewhere (props, setting)
Eating Disorder:
- Not eating much (props)
- Bulimia (props)
Lyrics:
"Only friends all have better things to do"
- On phone to friends who are at a party, whilst actors is stuck at home alone (props, setting, stock event & character)
- Sees friends walking down a street together looking happy whilst again actor is alone (stock event & character, setting)
"Skies are clear but it still seems to rain on you"
- Setting here is really important - use blue skies on the horizon but cloudy up ahead. (setting)
"You're not alone"
- Pictures of teenagers holding up signs saying 'You're not alone' and 'I'll Be Ok' (props, stock characters, ideology)
"I'll be ok"
- Different person each time singing 'I'll be ok' into the camera (stock characters, ideology)
"It's been so long now you've forgotten how to smile"
- Looking in a mirror not being able to smile
- Looking at an old photograph of looking happy (props, setting, stock character)
"All the alcohol in the world"
- Concept of addiction (props, setting, stock event & character)
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